About Us

Matt Haynes, the Channel Ready! principal, was born in the cloud.  America Online, Citrix, Yahoo, multiple managed service providers, Microsoft and Insight--all with a focus on building and leveraging an ecosystem to achieve scale by honing best practices around:

Channel Governance

Channel Recruitment

Channel Marketing

Channel Readiness

Channel Incentives

Channel Sales Management 

Channel Partner Sales Alignment (co-sell)

These 7 pillars are the key to building and supporting a strong channel motion that delivers growth and profitability,   The landscape has shifted dramatically over the past 5 years and Channel-Ready! can provide guidance and help clients execute around these new dynamics.

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Our ramp up process is designed  to empower your team and outfit them with the tools they need to  succeed. Talk to us today about how we can support your growth,and put you on a solid track to success and profit.

Our Partners